For those of you who don’t know, a “responsive” website is one that will adapt to mobiles and tablets and generally look good across the plethora of devices that will be used to access your site.
The year is 2015, iPhones have been with us for 7 years. And all the other phone companies have been scrambling to catch/keep up since. You’d think 7 years is enough time for designers and developers and agencies to adjust, but apparently not.
I still see websites launched that are not “responsive”. And these sites were launched recently. One conversation I had with one of the proud owners of a non-responsive site told me the agency they went through offered the iPhone/iPad version of the site as an add-on, an add-on!!
The web these days is not tied to a desktop computer anymore. I’m sorry, but I just get a little riled up about this. How can you be offering websites these days without it looking good everywhere and only selling the ‘desktop’ version?
It doesn’t work that way anymore. Mobile browsing and searching is quickly becoming the dominant force. That’s why I don’t charge for responsive design, nor is it an add-on, it’s part and parcel of doing my job, ensuring your site looks good across multiple devices.
If ever you come across a developer or an agency who wants to treat ‘responsive’ design as an add-on, just turn the other way and continue your search. Or if you have any questions, you can email me and I will give you an honest, no-strings-attached answer.