Here it goes: consistency. Of all the things I’ve read and continue to read about SEO, consistency is the thread that is common to all strategies. But I’ve already failed, I’ve missed taking my own medicine, or at least I missed it last week (i.e. publishing an article). But here I am this week.
And that’s ok, for now. Right now, my goal is to get the discipline within my routine to sit down and write once a week. And that’s a big enough job seeing as I don’t consider myself a writer, and I’ve got other fires to put out. But in publishing weekly, when visitors do come to my site (please come), they get fresh content and I believe visitors can sense fresh content.
I live in what I consider to be a small town in Northern NSW, Australia and for all its shortcomings, it has some of the best fresh food. The town is rife with fresh/locally roasted coffees, fresh sour dough breads and on Friday evenings, you can get some of the best wood-fired pizza baked by a real Italian.
So, be consistent, stay fresh.